3 Oaks Gaming, a prominent distributor of iGaming content, has officially entered the Portuguese market through a strategic partnership with Betclic, one of the country’s most recognized online gaming brands. This milestone marks a significant step in 3 Oaks Gaming’s global expansion strategy as it brings its premium slot titles to a new audience.
Expanding Horizons
Betclic.pt players will now enjoy access to a range of popular titles from 3 Oaks Gaming, including Aztec Fire, Grab the Gold, and More Magic Apple. These games promise to add fresh and engaging content to Betclic’s platform, enhancing its appeal to Portuguese players.
Betclic, a trailblazer in the Portuguese iGaming sector, became the first operator to secure an online betting license in 2016. Since then, it has maintained a leading position in the market. With Portugal’s online gaming user base projected to surpass 800,000 players by 2029, according to Statista, and market revenues anticipated to reach €969.40 million, the collaboration comes at a pivotal time.
Seamless Integration via IGT PlayDigital
The integration of 3 Oaks Gaming’s content is facilitated through IGT PlayDigital’s aggregation platform. This advanced system provides operators with seamless access to diverse gaming content and player engagement tools, streamlining the process with a single integration.
Earlier this year, 3 Oaks Gaming took significant steps to prepare for its Portuguese debut, certifying 40 games from its portfolio to meet the rigorous standards set by the Serviço de Regulação e Inspeção de Jogos Turismo de Portugal (SRIJ). This dedication to compliance underscores the company’s commitment to adhering to local regulations and ensuring a smooth market entry.
Strategic Alignment
The partnership reflects 3 Oaks Gaming’s mission to expand its presence in regulated markets while delivering high-quality gaming experiences.
Yuriy Muratov, Chief Commercial Officer at 3 Oaks Gaming, expressed his enthusiasm for the collaboration, “We are thrilled to partner with Betclic, a recognised leader in Portugal’s online gaming sector. This collaboration aligns seamlessly with our growth strategy, allowing us to expand our reach into one of Europe’s key regulated markets thanks to IGT PlayDigital’s platform.”
Marc Burroughes, Senior Director of Aggregation at IGT PlayDigital, added: “IGT Play Digital Aggregation is proud to make this partnership happen and at the same time contribute to 3 Oaks Gaming’s market expansion in Portugal.”
A Key Milestone
This agreement with Betclic highlights 3 Oaks Gaming’s determination to make its mark in the European iGaming landscape. By entering Portugal, the company not only broadens its audience but also strengthens its reputation as a trusted provider of premium gaming content.
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