What are the primary goals and growth strategies your company is focusing on for 2025, and how do you plan to differentiate yourself in an increasingly competitive market?
Our main goal for the year is to expand our product portfolio with more innovative games featuring new proprietary mechanics. The uniqueness of our games, combined with our operational agility, allows us to keep pace with evolving market demand and this gives us an edge over our competitors.
We have a really strong roadmap for 2025 packed with content that delivers unmatched gameplay and strategic value for our partners, as well as plenty of exclusive partnerships in the works. Going live in New Jersey will be a big moment and we have plans to expand into other markets outside of the US, too.
What trends are you expecting to see in 2025, and how are you planning to adapt your product offerings and marketing strategies to cater to these changes?
Players are going to demand more immersive experiences, and we are going to see the continued dominance of mobile gaming. The use of AI in developing content will become more widespread, too. To adapt to this, we will be further optimising our games for mobile platforms and continue to experiment with and use GenAI in our game production process.
We will also be changing how we go about marketing our games and will be using data driven insights to launch targeted campaigns to make sure we engage the right audiences.
In addition, we will be introducing a multi-level bonus system, an enhanced free spins engine and new types of progressive jackpots to meet the demand for immersive experiences and greater anticipation and thrills.
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