What are the primary goals and growth strategies your company is focusing on for 2025, and how do you plan to differentiate yourself in an increasingly competitive market?
We are full steam ahead with launching Playbook Football and then scaling its deployment across core markets including the UK, Brazil, Italy and Africa.
The uniqueness of our approach to game design, and the never-seen-before format of our games combining video/mobile gaming and gambling, will instantly differentiate us from our competitors and allow our operators to do the same with players.
Playbook Football will be followed by other titles over the coming 12 months, as we expand our product portfolio ready for a big push into the North American market in 2026.
What trends are you expecting to see in 2025, and how are you planning to adapt your product offerings and marketing strategies to cater to these changes?
We are going to see a flat-lining of traditional sports betting products and the need for operators to engage with a broader player demographic to future-proof their sportsbook brands.
This will mean stocking their lobbies with next-generation games like Playbook Football that deliver the skill-based entertainment experiences they are seeking.
This is exactly what we have seen in the online casino space with the rise of non-traditional content, and over the coming 12 months, the same revolution will sweep across the sports betting industry spearheaded, of course, by Playbook Fusion.
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