Altenar, a leading provider of sports betting and iGaming software, has successfully secured a supplier licence from the Danish Gambling Authority (DGA). This milestone paves the way for the company’s expansion into Denmark’s regulated market and represents a major step in Altenar's strategy to grow its presence across Europe.
A Rigorous Licensing Process
The DGA's comprehensive evaluation process has now granted Altenar the opportunity to provide its innovative sports betting solutions to licensed operators in Denmark. With the five-year licence, Altenar joins the ranks of prominent industry providers and is now officially able to enter one of Europe's most competitive online betting markets.
As one of the first suppliers to be granted this licence, Altenar’s proactive commitment to regulatory compliance has been clearly demonstrated. The company is poised to offer localised sportsbook software that aligns with Danish market regulations, enabling operators to enhance their offerings for the region’s players.
Growing Market Opportunities
The Danish market, currently one of Europe's top 10 online betting territories, offers significant growth potential. Altenar is eager to leverage this opportunity and expand its footprint in the country. The company's award-winning sportsbook solutions are expected to resonate well with local operators, who now have access to top-tier technology designed to enhance user engagement and provide a seamless betting experience.
Magno Neiva, Head of Licensing and Regulatory Compliance at Altenar, commented on the achievement, “Securing the Danish B2B supplier licence represents a significant milestone for Altenar as it is one of Europe’s top 10 online betting markets with plenty of opportunity for growth.
We are excited to bring our award-winning sportsbook solutions to Danish players and remain committed to delivering further exceptional products and services that appeal to new audiences in the jurisdictions.”
Looking Ahead
With the Danish licence now in place, Altenar is set to collaborate with operators, delivering its state-of-the-art technology to local stakeholders. The provider's continued expansion across regulated European markets further solidifies its position as a leading innovator in the iGaming and sports betting industries.
Altenar's entry into Denmark marks a crucial chapter in its ongoing strategy to extend its reach and provide world-class solutions to a growing market.
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