BETER, a leading provider of next-gen betting content and data, has extended its partnership with BVGroup, a top-tier online betting operator and B2B technology solutions provider.
This renewed agreement will further enrich the Esports betting experience for players across BVGroup’s brands, such as BetVictor and Betano UK, by offering more comprehensive Esports data and odds.
Under the new partnership, BVGroup will integrate BETER’s Esports Odds Feed, a cutting-edge trading solution that covers over 450 Esports tournaments globally.
This means that players across BVGroup’s platforms will have access to odds for more than 40,000 live and pre-match Esports events every year, making their wagering experience even more dynamic and engaging.
The odds, calculated using official data, are compiled by BETER’s in-house Esports experts and cover popular disciplines such as CS2, Dota 2, League of Legends, Valorant, and more. This ensures that players have access to the most accurate and competitive odds in the industry, with BETER boasting an impressive 90%+ odds uptime.
This extended deal highlights BETER’s continued rise as the go-to provider for Esports content and data, particularly in appealing to key player demographics like Millennials and Gen Z. Fast-betting options, which have been a significant driver of engagement, will now be available to even more players under this enhanced partnership.
BVGroup has long offered BETER’s proprietary ESportsBattle tournaments to its users, featuring popular virtual sports like eFootball, eBasketball, eHockey, and CS2. Additionally, Setka Cup table tennis tournaments, another fan-favorite, provide players with over 45,000 events monthly.
Gal Ehrlich, CEO of BETER, expressed his excitement about the enhanced collaboration:“We are thrilled to have strengthened our partnership with our good friends at BVGroup. This extended agreement allows BVGroup’s brands to deliver an even more enriched Esports betting experience to their players.
Esports is a rapidly growing vertical, and players demand a diverse selection of markets and the best-priced odds. By leveraging official data combined with our expert traders, we can offer our partners the most accurate Esports odds available. This deal takes our already successful relationship with BVGroup to the next level.”
Eoin Ryan, Director of Sportsbook at BVGroup, shared similar enthusiasm:“BETER has been one of our most valuable partners, enabling us to offer fast-betting content that resonates strongly with our audience.
This success led us to deepen our partnership by incorporating BETER’s global Esports data and odds. Now, we can offer bets on more than 40,000 events annually across major titles like CS2, League of Legends, and Valorant.
It’s partnerships like these that help ensure our sportsbooks remain the go-to choice for sports and Esports betting in key markets worldwide.”
With this expanded partnership, both BETER and BVGroup are poised to solidify their positions as leaders in the fast-growing Esports betting market.
By offering a more comprehensive selection of events, odds, and fast-betting options, they are set to meet the ever-increasing demands of Esports enthusiasts across the globe.
This collaboration not only deepens their relationship but also enhances the overall betting experience for players, ensuring that both brands continue to thrive in a highly competitive industry.
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