BGaming, a prominent name in the iGaming industry, has announced a strategic global content distribution partnership with Alea, a leading aggregation platform. This collaboration marks a significant step in BGaming’s international growth, further expanding its reach through Alea's extensive network.
Under this new agreement, BGaming’s popular titles, including Bonanza Billion, Aztec Clusters, and Burning Chilli X, will be integrated into Alea’s platform via a seamless API.
This integration allows these games to be distributed to Alea’s operator partners across regulated markets worldwide, with a focused push in Latin America (LatAm) and Europe.
Founded in 2012, Alea boasts an impressive library of over 16,000 games, including slots and live dealer options from more than 250 operators. The addition of BGaming’s portfolio is expected to enhance the variety and creativity of Alea’s offering, drawing players with a steady stream of fresh and innovative releases.
This partnership highlights BGaming’s dedication to enabling aggregators to offer a diverse range of content that supports operator growth. By helping operators attract and retain players with top-tier games, BGaming continues to reinforce its position as a leader in the global iGaming market.
Marina Ostrovtsova, CEO of BGaming, expressed her enthusiasm about the partnership: “We are thrilled to collaborate with Alea as we advance our global expansion strategy. Their data-driven approach to enhancing player experiences aligns seamlessly with BGaming’s innovative game development. Alea’s extensive reach and expertise will be crucial in introducing our games to new audiences around the globe.”
Jordi Sendra, CEO of Alea, also shared his excitement: “BGaming consistently delivers fresh and engaging content that captivates players worldwide. We are eager to integrate their creative games into our portfolio and provide our operator network with the products they need to grow their player base.”
This partnership is set to enrich the gaming experiences available through Alea’s platform while bolstering BGaming’s presence in key markets, underscoring both companies’ commitment to delivering exceptional gaming content on a global scale.
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