Checkd Group, a rapidly expanding iGaming business, has introduced its new FlashPicks app in North America, bringing advanced technology to its highly engaged sports betting community.
The app, developed in-house by Checkd Dev, offers users the ability to create and monitor well-informed betting selections directly from their smartphones.
With its user-friendly interface and extensive features, the FlashPicks app builds upon the success of the FlashPicks brand, which has garnered over 900,000 unique visitors, 2.5 million sessions, and an average of more than 10 million organic social media impressions per month since its launch 14 months ago.
Targeting the relatively untapped casual sports betting market in North America, the FlashPicks app draws inspiration from the highly successful Betting Hub in the UK and incorporates pre-match betting odds from prominent North American sportsbooks.
Leading operators such as FanDuel, DraftKings, Caesars, bet365, PointsBet, and BetMGM are integrated within the app, allowing users to choose the best available odds and lines for their preferred selections. Real-time match notifications are also available across major leagues, including NFL, NBA, MLB, and NHL.
The app's functionality includes Checkd's Smart Picks tool, which utilizes Smart Acca technology. Based on its popularity among UK bettors in the Betting Hub app, Smart Picks employs historical statistics and betting data to identify teams that have been performing well, enabling users to make more informed betting decisions. The tool covers moneyline, spread, and total markets, with future iterations set to incorporate player props markets.
Sports bettors in Ontario and all US states where online sports betting is currently regulated can now download the FlashPicks app. It also provides information on sign-up offers available from bookmakers in their local state or province.
Adam Patton, Checkd Dev MD, expressed his excitement about the FlashPicks app, stating, "The FlashPicks app provides users with all the information they need to make knowledgeable, informed selections, and with a host of leading operators on board, we believe it will have a major impact on the overall sports betting ecosystem."
Callum Broxton, Head of US Operations at Checkd Group, emphasized the company's progress in North America and the significance of the rapidly growing sports betting market in the region. He noted, "The launch of the FlashPicks app is a major milestone for us, and it's a development we are all very excited about."
The introduction of the FlashPicks app is set to revolutionize the sports betting experience for users in North America, further establishing Checkd Group's presence in the iGaming industry and expanding its reach in this key market.
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