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Digitain Elevates Ani Mkrtchyan To Chief Sales Officer Role

Updated: Dec 6, 2023


Digitain Elevates Ani Mkrtchyan To Chief Sales Officer Role
Digitain Elevates Ani Mkrtchyan To Chief Sales Officer Role

Digitain, a leading sportsbook and casino platform provider, reinforces its sales leadership with the appointment of Ani Mkrtchyan as Chief Sales Officer.


In a strategic move to fortify its sales division, Digitain has promoted Ani Mkrtchyan, formerly Head of Strategy, to the crucial role of Chief Sales Officer. Ani, with over five and a half years of tenure at Digitain, has played pivotal roles, starting as a Sales Manager and subsequently serving as the Head of Strategy for nearly three years.


Ani brings extensive experience in the iGaming industry, showcasing her proficiency in international development strategy, operations, and sales strategies across multiple regulated markets. Her journey within Digitain reflects her dedication to the company's growth and success.


Mr. Vardges Vardanyan, Founder of the Digitain Group, emphasized the commitment to talent development, stating, "Ani has demonstrated exemplary attention to detail, insight, and leadership over the nearly six years of being part of the Digitain Family.


Putting our partners and customers at the heart of everything we do, we are delighted to have Ani join our leadership team as we continue expanding as one of the major platform providers to B2C partner operators in regulated markets."


Expressing her gratitude, Ani Mkrtchyan, the newly appointed Chief Sales Officer, commented on the company's vision and mentorship provided by Mr. Vardanyan. She stated, "When engineering complex sales solutions for today’s multi-jurisdictional operators, we put partners and our people first and strive for the very best versions of ourselves and for our partners in that delivery goal. I look forward to assembling and building a game-changing team over the months and years ahead."


Ani Mkrtchyan's promotion aligns with Digitain's commitment to investing in its talent and leadership, setting the stage for continued growth and excellence in the highly competitive iGaming industry.

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