Dot Connections, a rapidly expanding iGaming aggregator, has sealed a pivotal strategic alliance with ParlayBay to integrate the sports betting provider's Embedded Hot Bets microbetting product into its ACE platform.
Through this collaboration, Dot Connections' global operator partners, spanning across LatAm and Asia, will gain access to ParlayBay's innovative Embedded Hot Bets bet bundles via a seamless single API integration.
ParlayBay's Embedded Hot Bets product has already garnered considerable success with top operators in Asia, boasting a significant increase in margin of up to 30%. The product, known for its user-friendly interface, enhances audience engagement among sports betting enthusiasts.
Established in 2020, ParlayBay is a frontrunner in sports betting innovation, specializing in delivering unique and thrilling instant betting experiences. The company has carved a niche for itself in the microbetting domain.
Through the Embedded Hot Bets offering, Dot Connections' partners will leverage modular Hot Bets widgets, tailored embedded solutions, and exclusive promotional tools to enhance player acquisition and retention. Currently, the microbetting product supports a wide range of global sporting events, including football, basketball, and cricket.
Cora Chen, COO at Dot Connections, expressed enthusiasm about the partnership, stating: "We are constantly seeking cutting-edge offerings for our operators, and ParlayBay's Embedded Hot Bets enables us to provide partners with an exclusive entry point into the sports betting arena from a unique perspective.
Through this collaboration, we aim to popularize microbets with our partners worldwide, with a specific focus on LatAm and Southeast Asia."
Fredrik Elmqvist, Executive Chairman at ParlayBay, commented on the milestone, saying: "This partnership marks a significant stride in our mission to introduce our next-generation sports betting products to partners worldwide and sustain the momentum we've built in the industry.
By joining forces with Dot Connections, our microbetting offering will be accessible to hundreds of operators, and we eagerly anticipate delivering our innovative products to an expanded player base globally."
This alliance between Dot Connections and ParlayBay signifies a significant advancement in bringing innovative microbetting experiences to players across diverse markets, underscoring both companies' commitment to driving innovation in the iGaming sector.
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