Eaton Gate Gaming, the powerhouse behind the kwiff and betkwiff brands, has announced the appointment of Garry McGibbon as their new Director of Acquisition.
In his new role, McGibbon will spearhead the marketing services efforts at Spryme Limited, Eaton Gate's Gibraltar-based subsidiary. His primary focus will be to enhance kwiff’s market presence in both the UK and international markets.
Expressing his enthusiasm for the new role, Garry McGibbon commented, “I'm incredibly happy to be a part of kwiff’s mission to share its fantastic Sportsbook product with the betting public. kwiff really is a challenger brand full of great ideas for disrupting the market, and it's also full of super-enthusiastic colleagues who've made me feel incredibly welcome.
It's great to join a business on such a strong upward trajectory, and I'm sure we'll enjoy plenty of ongoing success together.”
McGibbon brings over 25 years of gambling industry experience to the table. His career began as a horse racing analyst and journalist with Timeform. He transitioned to the operator side in 2007, eventually serving as Managing Director of the Mandalay Media Division for JPJ Group from 2015 to 2019.
Following a merger, he became Commercial Director for Europe and Asia at Gamesys from 2019 to 2021. Most recently, McGibbon held positions as VP Commercial and briefly CMO for Casumo between 2022 and 2023.
Eaton Gate Gaming and kwiff’s CEO, Charles Lee, expressed his confidence in McGibbon's abilities, stating, “We're really happy to bring Garry into the team to work across the kwiff and betkwiff brands. His experience and extensive knowledge will be an invaluable asset as we continue to deliver on our progressive expansion strategy.”
Eaton Gate Gaming continues to push forward with ambitious plans for growth, and McGibbon’s appointment marks a significant step in their ongoing efforts to disrupt and innovate within the betting industry.
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