EvenBet Gaming, a leading provider of online gaming software, has announced its entry into the Paraguayan iGaming market through a new partnership with one of the country’s largest casino operators, JugaMax.
This strategic collaboration will see EvenBet’s innovative poker solutions integrated into JugaMax’s online platform, marking the first time the company’s products will be available to players in Paraguay.
This partnership introduces EvenBet’s extensive range of poker offerings, including cash games, Sit & Go, and Spins tournaments, designed to appeal to both casual and experienced players alike. By joining forces with JugaMax, the companies aim to tap into Paraguay’s rapidly growing iGaming sector and attract a diverse audience of poker enthusiasts.
In celebration of this launch, JugaMax, which is certified by the Comisión Nacional de Juegos de Azar (CONAJZAR), will host weekly tournaments with guaranteed prize pools. Additionally, the operator will run social media giveaways offering free entry tickets to these tournaments, further boosting engagement and participation among local players.
The timing of this partnership is particularly advantageous, given the recent regulatory shifts and growth in Paraguay’s online gaming industry. In 2023, Paraguay’s online casino revenue rose by 14.2%, surpassing USD 23 million, with a strong average revenue per user (ARPU) of more than USD 1,500 annually. The market is expected to grow by nearly 30% over the next three years, making it an attractive destination for new operators and gaming providers.
This collaboration not only strengthens EvenBet’s presence in Latin America but also enhances JugaMax’s content offering by adding EvenBet’s cutting-edge poker solutions. It aligns with both companies' ambitions to capitalize on the region’s rising demand for high-quality online gaming experiences.
Manuel Jiménez, Head of LatAm Sales at EvenBet Gaming, expressed his enthusiasm about the deal:"We are thrilled to partner with JugaMax and bring our innovative poker solutions to the burgeoning Paraguayan market.
With JugaMax’s reputation as a leading operator, coupled with our advanced gaming technology, we are confident that this partnership will transform the online poker landscape in the country and expand our footprint in Latin America."
Meanwhile, Pablo Bergesio, President at JugaMax, highlighted the benefits of the partnership:"The integration of EvenBet’s poker solutions significantly enriches our offering, helping us to attract a wider audience of poker players across Latin America who appreciate exciting and innovative content.
With the iGaming market in Paraguay showing promising growth, the partnership is set to play a significant role in our future success in the region, solidifying our position as a leading operator."
As Paraguay’s iGaming industry continues its upward trajectory, the partnership between EvenBet Gaming and JugaMax is poised to play a key role in shaping the future of online poker in the region, delivering cutting-edge gaming experiences to a growing player base.
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