Award-winning sportsbook supplier partners with an ambitious newcomer, solidifying its status as the leading platform provider in the UK market.
FSB, the global sports betting platform provider, has further cemented its dominance in the UK market by partnering with the ambitious new entrant, OctoBet.
Launched and operational just in time for Euro 2024, OctoBet will leverage FSB’s expertly managed, high-performance sportsbook, alongside its comprehensive casino aggregation product and end-to-end Player Account Management platform.
This collaboration aims to position OctoBet among FSB's other UK operator partners, playing a significant role in the highly competitive market.
OctoBet will also benefit from FSB’s highly regarded UK-facing products, including an always-on, proprietary pricing-led horse racing offering, a pre-packed and DIY football Bet Builder solution, and white paper-friendly platform compliance tools.
This strategic partnership follows a period of substantial global growth for the UK-based supplier. Earlier this year, FSB partnered with multi-media brand SuperSportBet in the South African market, highlighting its expanding international footprint.
Russell Colvin, Global Channel Partner Manager at FSB, expressed his enthusiasm about the new partnership: “We are thrilled to welcome OctoBet to our growing list of global platform partners.
From the initial brief, the team at OctoBet made it clear they required a contemporary, compliant, and competitive UK market-facing sportsbook and casino proposition. Our selection as the platform provider for this project is a clear testament to our decade-long success in the UK and cements our reputation as sportsbook specialists.
OctoBet will now benefit from our industry-leading experience in horse racing trading operations and our suite of contemporary sportsbook products, headlined by the recently launched Pre-Packed Bet Builder.”
Lei Zhong Wang, Chief Executive Officer at OctoBet, added: “OctoBet has bold plans to play an active role in the challenging UK market. To enable this, it is essential that we partner with a platform that understands the territory, delivers a compelling product proposition, and provides expert operational support to my team.
FSB’s deep experience in the UK market is well-recognized in the industry, making them the natural platform partner for us to kick-start our exciting growth journey.”
With this partnership, OctoBet is set to make a significant impact in the UK market, supported by FSB’s cutting-edge technology and market expertise.
As both companies look forward to a successful collaboration, this new signing underscores FSB’s ongoing commitment to delivering top-tier solutions to its partners.
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