GR8 Tech has unveiled its latest innovation, a comprehensive bonus system integrated into its iFrame CRM. This new feature is designed to empower iGaming operators with advanced tools to attract new customers and retain existing ones, streamlining the transition between casino and sports offerings.
The standout feature of the iFrame CRM is the ability to seamlessly issue promotions through a sophisticated back-office interface. This allows operators to easily manage all available bonuses, which players can access directly through their promo lobby. The first of these bonus types available in the iFrame is the highly customizable FreeBet.
Operators can tailor FreeBets to specific customer needs, with options to set conditions such as validity period, eligible sports, line types (Live or Prematch), bet types (Single or Parlay), maximum odds, and the FreeBet amount. This flexibility ensures that operators can craft unique promotions that align with their business goals and cater to a wide range of player preferences.
What sets GR8 Tech’s FreeBet system apart is its ability to offer players multiple FreeBets with different settings simultaneously. Players can select the most suitable FreeBet for each wager, with the betslip clearly displaying the terms and conditions, ensuring a seamless user experience without needing to navigate back to the promo lobby.
GR8 Tech’s iFrame CRM is equipped with sophisticated campaign management tools that give operators real-time insight into campaign performance. Each player's journey can be tracked based on their ID, allowing for more personalized and effective promotions.
Operators can integrate players into promotional campaigns through multiple methods depending on the platform’s integration specifics. These include uploading player IDs via CSV, utilizing Players DWH or Ref.code, and selecting players from AMS Segments.
Additionally, API triggers or webhook tools can add players to campaigns based on platform activity, offering a dynamic approach to user engagement. A simple click on a link provided by the operator can automatically enroll users in the promotion, enhancing engagement.
The system’s reporting capabilities are powered by Tableau, offering detailed insights into the performance of issued FreeBets and promotional campaigns. This data is accessible through standard reporting packages provided to operators, enabling a thorough analysis of each campaign’s success and customer engagement.
Recognizing the potential complexity of setting up and managing these sophisticated campaigns, GR8 Tech offers ongoing support to its clients. Operators will have access to a comprehensive knowledge hub, featuring detailed guides on campaign setup, as well as training sessions for staff who may be unfamiliar with the system.
GR8 Tech’s commitment to providing robust tools and support ensures that operators can maximize the potential of the iFrame CRM to enhance customer acquisition and retention, leading to greater profitability.
To explore the full range of features offered by GR8 Tech’s iFrame CRM, operators are encouraged to request a demo.
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