Xtremepush, a leading provider of AI-powered CRM and loyalty marketing solutions, has welcomed Morten Tonnesen as its new Chief Growth Officer (CGO), marking a significant move to accelerate the company's expansion efforts.
"Morten is a heavyweight addition to our leadership team who brings invaluable perspective from both the operator and supplier sides of the gaming industry," remarked Tommy Kearns, CEO of Xtremepush, highlighting Tonnesen's extensive industry experience.
With over a decade of expertise in driving success within major gambling and technology firms, Tonnesen's appointment signals Xtremepush's commitment to scaling its operations and solidifying its position as a premier provider of next-generation solutions for the betting and gaming sectors.
As the newly appointed CGO, Tonnesen will spearhead growth initiatives across all facets of Xtremepush's operations, taking charge of establishing relationships with tier-one operators, forging strategic partnerships, and driving marketing efforts.
Additionally, his role will encompass leadership responsibilities in sales, product development, and corporate strategy, leveraging his proven track record in scaling businesses.
Tonnesen's illustrious career includes notable stints at Shape Games, where he served as CCO and played a pivotal role in the company's success and subsequent acquisition by Kambi.
He also co-founded and successfully exited sports betting operator BetWarrior, contributing to its emergence as a major player in the Latin American market. Tonnesen's tenure at PokerStars, where he led global marketing efforts during a period of exponential growth, further underscores his ability to drive strategic expansion initiatives.
"I'm thrilled to join such a talented, driven team who are so intent on achieving the business objectives of customers," Tonnesen expressed his excitement about joining Xtremepush. "Xtremepush has developed the best solution I have seen on the market for giving operators a sustainable competitive advantage."
With Xtremepush recently establishing a presence in Brazil and forming key partnerships across Latin America, Tonnesen's appointment reflects the company's strategic focus on scaling its operations and meeting the rising demand for its innovative AI-powered platform.
The addition of Morten Tonnesen to Xtremepush's leadership team underscores the company's commitment to delivering cutting-edge solutions and driving growth in the dynamic iGaming landscape.