Leading affiliate website MightyTips and renowned betting platform Marathonbet have announced a new strategic partnership aimed at conquering the burgeoning Brazilian iGaming market.
This collaboration will significantly enhance Marathonbet's presence in Brazil, a country with a population exceeding 215 million. The partnership aims to boost customer acquisition in an increasingly competitive environment.
A recent report by SOFTSWISS highlighted that over 46% of Brazilians engaged in sports betting and online casino activities in 2022. The report also emphasized that the sports betting market in Brazil surpasses the online casino sector in size, a key insight Marathonbet intends to leverage.
Founded in 1997, Marathonbet has built a strong reputation and primarily operates under a license from the Government of Curaçao. It was among the first sportsbooks to offer online betting services, launching its online platform in 2002.
The brand has established deep connections with football, having sponsored major clubs like Real Madrid, Manchester United, Sevilla, and Lazio over the past decade.
Eugene Ravdin, Communications and Marketing Manager at MightyTips, expressed enthusiasm about the partnership: "Marathonbet is one of the biggest names in betting. Its long and storied evolution from the beginning of iGaming is incredible, and we can’t wait to work alongside them."
A spokesperson from Marathonbet added: "We are pleased to announce the beginning of a long and fruitful cooperation with MightyTips. We are sure this will bring us and the players only positive emotions, and we wish all the players good luck and many victories."
Comments