Pariplay®, a subsidiary of NeoGames S.A (Nasdaq: NGMS), is poised for rapid expansion in the thriving South African gaming market through its strategic partnership with Bet Network.
This collaboration leverages Bet Network's local expertise and National Manufacturing License to deliver certified games, including Pariplay's proprietary Wizard Games content, Ignite®, and a variety of third-party titles, to the South African audience.
The partnership initiates with the approval of certified products by the Western Cape Gambling and Racing Board. Plans are already in motion for further expansion across South Africa in the near future.
This move marks Pariplay's latest expansion effort, aligning with its focus on newly regulated markets, particularly in North America and Latin America.
Andrew Maclean, VP of Sales at Pariplay®, expressed enthusiasm about the partnership, stating, "South Africa is a market with enormous potential, and we're delighted to partner with Bet Network to ensure we can maximize our reach in the country through their local insight and knowledge.
Our array of content performs well globally, and we're confident we can bring plenty of fantastic gaming opportunities to South African players."
Iain Gutteridge, Managing Director of Bet Network, shared the excitement, saying, "Pariplay® brings an unmatched level of aggregated and in-house content that is beloved by players the world over, and we're confident that by bringing it across South Africa, we can quickly establish it as a must-have portfolio for operators.
By working closely together, we'll be able to greatly expand its reach in South Africa, and we're very excited by the potential of this partnership."
This partnership between Pariplay® and Bet Network is set to play a pivotal role in the growth and diversification of gaming offerings available to South African players.
As the South African gaming market continues to thrive, this collaboration promises an enhanced gaming experience for players across the country.
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