Pariplay®, a subsidiary of NeoGames S.A, is set to launch its first and third-party content with Eyas Gaming, a Gauselmann Group-backed operator, targeting the Brazilian market.
This strategic partnership is a significant move for Pariplay® as it aims to strengthen its position in Latin America, with Eyas Gaming's established presence in Brazil being of particular importance.
Through Pariplay®'s Fusion® offering, players will gain access to an extensive range of third-party content along with retention and back-office conversion tools, enhancing the overall player experience.
Additionally, Pariplay® will introduce its Wizard Games portfolio to Eyas Gaming, featuring over 130 high-quality games, including popular titles like "Princess Celina and the Frog" and the recently released "Book of Eternal Romance."
Eyas Gaming, based in Gibraltar and supported by Gauselmann Group, a leading land-based slots manufacturer and arcade operator in Germany, is strategically focused on the Latin American market, especially Brazil. This aligns well with Pariplay®'s expansion plans, having recently acquired licenses to operate in Argentina and Panama.
Andrew Maclean, VP of Sales at Pariplay, expressed excitement about the partnership, stating, "Their particular focus on Brazil and Latin America is important to us at Pariplay®, as we seek to expand and strengthen our foothold in the region. We look forward to a successful future working alongside Eyas Gaming."
Jack Anthony, Head of Product at Eyas Gaming, also conveyed enthusiasm about the collaboration, saying, "Pariplay® has an extremely extensive offering of games, so we’re excited to be welcoming them to Eyas Gaming – we’re hitting the ground running with a massive selection for players to choose from."
With this new partnership, Pariplay® aims to further cement its position as a prominent player in the Brazilian iGaming market, offering players a diverse and captivating gaming experience through Eyas Gaming's platform.
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