NeoGames S.A (Nasdaq: NGMS) subsidiary Pariplay® has successfully launched its Ignite partner Slotmill in the UK, marking the studio's entry into one of the largest iGaming markets.
Slotmill, based in Stockholm, will soon expand its presence to the US, with plans to go live in New Jersey after receiving approval through Pariplay®'s Ignite® program.
Through Ignite®, a turnkey development framework for game developers, Slotmill gains access to Pariplay®'s comprehensive set of iGaming licenses, enabling global deployment of their content. This partnership ensures rapid speed to market and a range of engagement solutions.
Players in the UK can now enjoy Slotmill's top-tier casino games, known for their high-quality graphics and optimized file sizes that ensure quick loading, even in areas with unreliable internet connections.
Pariplay® continues to expand its Ignite® program, with Slotmill joining the ranks of several boutique studios already live through the initiative. The aggregator aims to further expand the program in regulated markets worldwide.
Enrico Bradamante, Chief Commercial Officer at Pariplay®, expressed pride in bringing Slotmill's games to the UK, stating, "Slotmill's innovative and exciting games, packed with the latest technology advancements, will be a valuable addition to our partners. We are excited to witness the results of this collaboration."
Andreas Ternström, Chief Commercial Officer at Slotmill, shared his enthusiasm for the UK launch, saying, "We're thrilled that players in the UK can now enjoy our games. Launching through a new partnership is particularly satisfying, and we appreciate Pariplay®'s speed and efficiency in introducing us to our very first market."
The collaboration between Pariplay®'s Ignite® and Slotmill promises to deliver an enhanced gaming experience to players in the UK, while setting the stage for the studio's future expansion into the US market.
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