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Peter & Sons Partners With 32Red To Launch Award-Winning Slots


Peter & Sons Partners With 32Red To Launch Award-Winning Slots
Peter & Sons Partners With 32Red To Launch Award-Winning Slots

Peter & Sons, the innovative and award-winning game studio, has expanded its reach by launching its diverse portfolio of slots on 32Red, one of the UK’s leading online casinos.


This partnership brings some of the studio’s most popular titles, including Barbarossa and the upcoming Steamworks: The Workshop, to the renowned casino brand, offering 32Red players a fresh and exciting gaming experience.


A Milestone for Peter & Sons

Founded in 2019 and with development studios in Barcelona and Yerevan, Peter & Sons has quickly made a name for itself in the iGaming industry. The studio is known for its creativity, producing slots that blend rich narratives, captivating visuals, and unique gameplay mechanics.


Their approach to storytelling and design has earned them numerous accolades, including three wins at the MiGEA Malta iGaming Excellence Awards 2024, where they were recognized as the Best New Slots Developer of the Year.


“We are thrilled to see our games live on 32Red,” said Yann Bautista, Commercial Director and Founder at Peter & Sons. “32Red and its parent company, the Kindred Group, are major players in key regulated markets, making this partnership a significant milestone for us. We look forward to providing groundbreaking content and continuing to expand our presence in the UK and beyond.”


32Red and Kindred Group: A Strategic Collaboration

32Red, a well-known brand within the Kindred Group, is one of the most popular online casinos in the UK, offering a vast range of games to its players. This partnership with Peter & Sons follows the studio’s recent global distribution agreement with casino supply giant Light & Wonder, marking another step in the studio’s ambitious growth plan.


Adam Newnham, Commercial Operations Manager at Kindred Group, expressed enthusiasm about the new partnership: “Peter & Sons is an incredibly exciting studio that is unafraid to push the boundaries of game design. Their original, avant-garde ideas make each game feel like a work of art, and we can’t wait for our players at 32Red to experience these exceptional titles.”


Looking to the Future

With this partnership, Peter & Sons continues to make strides in establishing itself as a leader in the online gaming space. Their upcoming releases, such as Steamworks: The Workshop, promise to keep the momentum going, as the studio continues to innovate and surprise players with creative, high-quality slots.


For 32Red, the addition of Peter & Sons’ content further enriches its already diverse game library, offering players access to some of the most exciting and visually stunning slots available today. As the relationship between the two companies grows, players can expect even more exclusive and groundbreaking releases in the future.


This deal underscores the ongoing trend of collaboration within the iGaming industry, with forward-thinking studios like Peter & Sons partnering with major operators like 32Red to deliver exciting, top-tier gaming experiences to players around the world.

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