Playnetic, a rapidly growing B2B iGaming content provider, has taken a significant step into the Italian market through a new partnership with Microgame, one of Italy’s leading gaming aggregators and service providers.
This collaboration marks Playnetic’s debut in the regulated Italian iGaming sector, expanding its reach to over 60 licensed operators in the region.
Strengthening Market Presence With Cutting-Edge Content
By joining forces with Microgame, Playnetic ensures that its entire portfolio of state-of-the-art slot games will be instantly available across a wide network of Italian operators.
Known for delivering immersive gaming experiences, Playnetic’s titles integrate innovative themes, advanced technology, and engaging audio design to create highly interactive gameplay.
As part of this agreement, more than 30 premium Playnetic titles are set to launch on Microgame-powered platforms, giving Italian players access to a diverse selection of high-quality, engaging content.
This move reinforces Playnetic’s reputation as one of the most exciting new content providers in the industry, while helping Microgame’s partners diversify their offerings.
Dedicated Expansion Strategy With Local Expertise
To further solidify its commitment to the Italian market, Playnetic has appointed Filippo Stotani as Senior Account Manager for Italy, joining the commercial team led by Julian Borg-Barthet.
The company is also set to showcase its brand at the IGE Summit in Rome, where key team members, including CEO Dan Phillips, will engage with potential partners and demonstrate the company’s unique approach to iGaming content development.
Industry Leaders Comment on the Partnership
Julian Borg-Barthet, Chief Commercial Officer at Playnetic, expressed enthusiasm about the collaboration, “Our partnership with Microgame presents the perfect opportunity to align with one of Italy’s most respected gaming providers.
We believe this relationship will not only enhance our presence in the market but also allow both companies to continue delivering top-tier gaming experiences.
As our first venture into Italy, this deal marks an exciting milestone. With the IGE Summit in Rome just around the corner, Filippo, our CEO Dan Phillips, and I are looking forward to engaging with prospective partners and showcasing the exceptional work Playnetic is bringing to the industry.”
Francesco Cuzzupoli, Gaming Product Director at Microgame, highlighted the strategic value of the agreement, “We’re thrilled to welcome Playnetic to our growing network of premium content providers. Their reputation for developing high-quality, engaging games aligns perfectly with Microgame’s mission to offer our partners the best in iGaming entertainment.
Playnetic’s commitment to the Italian market is evident, and we are excited to see their content resonate with players across our platform. We look forward to collaborating with Filippo and the entire Playnetic team in the months ahead.”
A Strong Foundation for Future Growth
This partnership with Microgame represents a major milestone for Playnetic, providing the company with a strong foothold in Italy’s regulated iGaming sector.
With a growing portfolio of innovative games and a clear commitment to localized expansion, Playnetic is well-positioned to establish itself as a key player in the Italian market and beyond.
