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Playson Expands Presence In Dutch And Finnish Markets Through Play North Partnership


Playson Expands Presence In Dutch And Finnish Markets Through Play North Partnership
Playson Expands Presence In Dutch And Finnish Markets Through Play North Partnership

Playson, a leading digital entertainment supplier, has strengthened its foothold in the Netherlands and Finland through a significant partnership with Play North®.


This strategic deal will see some of Playson’s most popular slot titles made available across Play North®’s key brands—Kansino in the Netherlands and Pikakasino in Finland—via Finnplay’s aggregation platform.


This partnership marks a major milestone for Playson as it continues to grow its influence in regulated European markets. The agreement includes the integration of top-performing games such as Supercharged Clovers: Hold and Win, Thunder Coins: Hold and Win, and Coin Strike: Hold and Win, which will now be accessible to a broader audience across these two countries.


Play North®, established in 2018, has quickly become known for its commitment to providing safe, fast, and user-friendly online casino experiences in regulated markets across Europe.


The company was among the first to secure a Dutch gaming license in 2021, with its Kansino brand quickly becoming a favorite among Dutch players. Similarly, Pikakasino, which launched in 2019, has gained strong traction in Finland, offering a wide range of gaming options including slots, roulette, live casino, baccarat, and blackjack.


This collaboration underscores Playson’s ongoing strategy to cement its presence in key European markets while also tapping into emerging regions with strong growth potential for online slots. Playson’s extensive portfolio, renowned for its quality and player engagement, continues to deliver significant value for operators in these regions.


Blanka Homor, Sales Director at Playson, expressed enthusiasm about the partnership: "Play North® has made tremendous progress in the iGaming industry in a relatively short period, and we are thrilled to bring our top-performing titles to their players in the Netherlands and Finland.


Our robust portfolio keeps expanding, and now Play North®’s audience can enjoy the engaging games that have already been well-received by players elsewhere."


Daphne Xerri, Chief Product Officer at Play North®, also commented on the collaboration: "Playson’s exciting game collection has consistently been a hit with Dutch and Finnish players, and we are pleased to feature them across two of our brands. We are always looking to partner with the best providers in the industry, and Playson fits that description perfectly.


Through this partnership, we are confident that Play North® will continue to strengthen its brand by offering players a fresh wave of leading-edge games."


This partnership between Playson and Play North® is expected to bring a new level of excitement to players in both markets, further enhancing the gaming experience and solidifying Playson’s position as a leading provider in the iGaming industry.

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