Pragmatic Play, a key player in the iGaming industry, is strengthening its collaboration with Zamba, its Colombian partner, by introducing its Live Casino titles.
Since its debut with Zamba in 2020 with a range of Slots, Pragmatic Play has now broadened its partnership to incorporate its renowned Live Casino portfolio.
Included in the array of Live Casino offerings are engaging game shows like Sweet Bonanza Candyland™ and Snakes & Ladders Live™, along with traditional favorites such as roulette and blackjack.
This expansion highlights Pragmatic Play’s dedication to enriching gaming experiences as it expands its Live Casino content provision across the LatAm region.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, commented, “Enhancing the partnership with Zamba to incorporate Live Casino content is part of our broader strategy to significantly extend Pragmatic Play’s presence within the category.”
Arias added, “Zamba has been an outstanding partner for Pragmatic Play, and we are excited about the latest addition of cutting-edge Live Casino titles including the top-performing Sweet Bonanza Candyland™, along with classic table games like blackjack and baccarat.”
Enrique Amorocho, Business Unit Manager at Zamba, expressed, “Following the strong performance of Pragmatic Play’s Slots among our players, it was a natural progression to expand this partnership and offer its Live Casino content to our customers.”
Amorocho continued, “With the increasing popularity of Live Casino games among bettors, we are confident that Pragmatic Play's Live Casino content will resonate just as well as its Slots, as we strive to deliver an unparalleled experience to our players. Pragmatic Live Casino arrives at Zamba.co to complement our offerings to our loyal customers.”
Pragmatic Play is known for releasing up to eight new online slot titles monthly, alongside offering Live Casino and Bingo games as part of its multi-product portfolio, all accessible through a single API.
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