Pragmatic Play, a leading provider of content for the iGaming industry, has announced the launch of its Smart Studio solution with EstrelaBet in Brazil. This marks an exciting development in their ongoing partnership, following the recent addition to their initial agreement earlier this year.
The collaboration extends Pragmatic Play’s reach in the region, offering EstrelaBet’s players across Latin America access to dedicated, localized Live Casino content. This includes some of Pragmatic Play’s most popular Live Casino titles, such as VIP Blackjack, Lucky 6 Roulette, and the Blackjack X series, designed to cater to local tastes and preferences.
Tailored Live Casino Solutions for the Latin American Market
The launch of the Smart Studio solution highlights Pragmatic Play’s commitment to providing operators with customizable and innovative Live Casino solutions. The Smart Studio platform enables a high degree of personalization, allowing operators like EstrelaBet to modify the look and feel of the gaming environment to better reflect their unique brand identity.
By leveraging cutting-edge technologies, Pragmatic Play ensures that its games are engaging and immersive, delivering a seamless experience for players. EstrelaBet players will now be able to enjoy a range of localized, player-centric gaming options that reflect the cultural nuances of the region.
Victor Arias, Vice President of Latin American Operations at ARRISE, which powers Pragmatic Play, shared his enthusiasm about the launch, “The successful go-live of the Smart Studio with EstrelaBet represents a significant new milestone in the joint partnership. The initiative showcases Pragmatic Play’s ability to deliver tailored Live Casino solutions that resonate with players, offering unparalleled entertainment and elevating the iGaming experience in Brazil and beyond.”
Strengthening EstrelaBet’s Position in the Region
Fellipe Fraga, Chief Business Officer at EstrelaBet, also commented on the milestone, “The launch of the dedicated Smart Studio supplied in collaboration with Pragmatic Play is a major achievement for our brand.
It reinforces our commitment to providing exclusive and engaging gaming content to our players. By leveraging Pragmatic Play’s expertise and innovation, we are confident this new addition will set a benchmark for Live Casino experiences in the region.”
This strategic partnership underscores Pragmatic Play’s growing influence in the Latin American iGaming market, with its ability to offer dynamic, tailored solutions that cater to the unique needs of operators and players in the region.
As both companies continue to evolve their collaboration, the integration of Smart Studio is expected to be a game-changer for the Live Casino sector in Latin America, enhancing the player experience and expanding EstrelaBet’s appeal in a competitive market.
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