In a significant development, RubyPlay (NSYNC Developments Ltd.), a leading B2B iGaming development studio, has secured a major deal to provide its extensive slots portfolio and exclusive new games to LottoStar, one of South Africa's prominent brands.
This partnership marks RubyPlay's entry into the regulated South African market, presenting an exciting opportunity to expand its global presence by delivering cutting-edge content to players in the region.
LottoStar is a fully compliant and licensed online gaming operator in South Africa, offering players a convenient and accessible platform to engage with a variety of games across different devices, including computers, tablets, and mobile phones.
By collaborating with LottoStar, RubyPlay gains the ability to introduce its diverse content portfolio to South African players for the first time. Combining online expertise with a rich land-based heritage and the best social casino mechanics, RubyPlay's captivating titles such as Royal Griffin, Diamond Explosion 7s, and Shake Shake Money Tree will be available for players to enjoy.
With strong ambitions to expand its footprint across regulated markets worldwide and showcase its innovative content to top-tier operators, RubyPlay views this partnership with LottoStar, a globally recognized brand, as a significant step towards achieving these goals.
Trevor Ginsberg, CEO of RubyPlay, expressed his excitement about entering the South African market, stating, "Entering a new market is always exciting, and this is certainly the case as we begin our journey in South Africa. We believe we will see the same success in Africa as we have recently experienced in Latin America. It's important for us to enter this new market early, and we feel that now is the perfect time for RubyPlay. We pride ourselves on delivering customized content to operators, and we have no doubt that South African players will love our games."
Tasoulla Hadjigeorgiou, CEO of LottoStar, also expressed enthusiasm about the partnership, saying, "We are very excited to partner with RubyPlay as they prove to be a world-leading and innovative supplier. The South African betting market is always looking to be entertained through customized and novelty games. Through this relationship, we will add another element of exciting new games to our already wide range of offerings."
RubyPlay's collaboration with LottoStar marks a significant milestone in their quest to offer compelling gaming experiences to players worldwide, and South African players can look forward to a thrilling and immersive gaming experience with RubyPlay's cutting-edge content.
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