RubyPlay, an innovative B2B iGaming development studio, is extending its presence in the Spanish market after partnering with Luckia Gaming Group.
This latest deal will see RubyPlay’s complete portfolio, including popular titles such as Immortal Ways® Diamonds and Mayan Cache, made available through Luckia’s online casino business within the regulated market.
Luckia Gaming Group, a leader in both online and land-based gaming with casinos worldwide, provides an entertainment-led player experience. With a strong presence in the Spanish market, this new partnership will broaden opportunities for more players to immerse themselves in RubyPlay’s captivating and engaging content.
This move emphasises RubyPlay’s strategic efforts to expand globally, following previous partnerships serving the Spanish market. It highlights how the provider’s immersive and entertaining portfolio continues to resonate with the industry’s top-tier operators and players alike.
The collaboration will be facilitated through Light & Wonder’s aggregation platform, connecting players, studios, and operators in a single solution. This platform is now further enhanced by the partnership between RubyPlay and Luckia Gaming Group.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, expressed enthusiasm for the partnership: “We are proud to announce our expansion across the Spanish market, and our partnership with Luckia Gaming Group will certainly propel our position further within the European iGaming landscape. Our commitment to global growth in regulated markets continues, and the addition of our exciting games onto Luckia’s platform is sure to capture the attention of its player base.”
Eloy Fernandez, Head of Product at Luckia Gaming Group, also commented on the new partnership: “We are thrilled to be partnering with RubyPlay in Spain as we continue to add the best and most diverse gaming content to our online casino. RubyPlay’s reputation for delivering award-winning and player-focused titles, such as the Immortal Ways® series, makes us confident that this partnership will elevate our offering.”
RubyPlay’s expansion into the Spanish market through this collaboration with Luckia Gaming Group underscores the studio’s dedication to providing high-quality gaming experiences and enhancing its global footprint. With their innovative and engaging titles now available to a broader audience, RubyPlay is set to make a significant impact in the European iGaming industry.
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