SBC celebrated the remarkable 10th anniversary of the SBC Awards with a grand event, recognizing outstanding individuals and companies for their dedication to delivering exceptional products and services in the betting and iGaming industry.
The 10th-anniversary edition of the SBC Awards featured winners in 39 categories, spanning operators, affiliates, media, suppliers, payment, and compliance tools. The event took place at the historic Caves Codorníu, Spain's oldest wine and cava producer with over 450 years of history, and brought together 1,000 senior executives from the betting and iGaming sectors.
The ceremony was co-hosted by Kirsty Gallacher, a familiar face at the SBC Awards, and Clarence Seedorf, a former professional football player and current manager, known as one of the greatest midfielders of his generation with a legacy in the UEFA Champions League.
Bet365 was crowned Sportsbook Operator of the Year, retaining its title from the previous year. The brand's affiliate program also received the Best Affiliate Program Award. Kaizen Gaming claimed two titles, Casino Operator of the Year and Southern European Operator of the Year.
In the operator categories, Betsson Group scooped up three awards, including Innovation in Casino & Gaming Entertainment, Marketing Campaign of the Year, and Western European Operator of the Year.
The Rising Star categories recognized Betiton Casino as the Rising Star in Casino, while Rhino.bet earned the Rising Star in Sports Betting award. STS S.A. was named Eastern European Operator of the Year, and Glitnor Group secured the Northern equivalent. In the esports category, Betway Group stood out.
Prominent winners in the affiliate categories included Sofascore (Affiliate Product Innovation), iGamingNuts (Casino Affiliate of the Year), and Better Collective (Sports Affiliate of the Year), the latter retaining its title from the previous year.
Flutter Entertainment received the prestigious Employer of the Year Award, and Dan Taylor (Flutter International) and Marina Ilina (PIN-UP Global) jointly shared the Leader of the Year title. The Entain Foundation US was honored with the title of Socially Responsible Initiative of the Year.
In the Payment & Compliance categories, IDnow, Trustly, and Nuvei emerged as top winners, earning titles such as Fraud and Compliance Solution of the Year, Payment Innovation of the Year, and Payment Solution of the Year.
Other award winners include:
Enteractive: Acquisition & Retention Partner
Pragmatic Play: Casino/Slots Developer of the Year
Oddin.gg: Esports Supplier of the Year
Evoplay: Industry Innovation of the Year
Spribe: Innovation in Casino Entertainment
Relax Gaming: Innovation in Mobile
BetConstruct: Land-Based Betting & Gaming Product
Genius Sports: Live Betting Product
Evolution: Live Casino Supplier
Sportradar: Marketing & Services Provider of the Year
Sportingtech: Multi-Channel Supplier
OpenBet: Platform Provider of the Year
Aviatrix: Rising Star in Casino Innovation/Software
Angstrom: Rising Star in Sports Betting Innovation/Software
Stats Perform: Sports Data Product
Digitain: Sportsbook Supplier of the Year
Vermantia: Virtual Sports Supplier
BetConstruct: White Label Supplier of the Year
The awards ceremony marked the conclusion of SBC Summit Barcelona, a global sports betting and iGaming exhibition and conference that brought together 15,000 industry experts at Fira Barcelona Montjuïc.
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